Kendrick Lamar, the acclaimed rapper from Compton, has finally released the highly anticipated music video for his hit single, “Not Like Us.” The video, directed by Dave Free and Lamar himself, celebrates the West Coast while playfully taking jabs at Drake and his OVO crew.
The visual spectacle opens with Tommy the Clown welcoming Lamar into a metallic room, reminiscent of Drake’s track “Push Ups.” Lamar then performs push-ups on cinder blocks, a nod to the aforementioned reference. The video continues with Lamar playfully whacking an owl-shaped piñata, a clear allusion to Drake’s OVO owl logo. A disclaimer humorously assures viewers that “No OVHoes were harmed during the making of this video”
Lamar’s fiancée, Whitney Alford, and their two children make an appearance, dancing in a living room. Interestingly, Alford was a focal point in one of Drake’s diss tracks, “Family Matters,” where he claimed that the video’s co-director, Dave Free, fathered one of Lamar’s children with Alford.
“Not Like Us” emerged as the standout hit in the ongoing feud between Kendrick Lamar and Drake. The track reached No. 1 on the Billboard Hot 100, solidifying Lamar’s victory in the beef that ignited earlier this year. At his “The Pop Out” concert in Los Angeles, Lamar performed the song six times, surrounded by fellow musicians like Dr. Dre, YG, and Tyler the Creator
In this celebratory video, Kendrick Lamar takes a well-deserved victory lap, showcasing his dominance in the West Coast rap scene. With its catchy beats and clever references, “Not Like Us” continues to reign as a song of the summer contender.
As the sun sets over Compton, Lamar’s video serves as a testament to his artistry, resilience, and undeniable talent. The West Coast hip-hop legacy lives on, and Kendrick Lamar remains at the forefront, leaving fans eagerly awaiting his next move.
Note: The video is currently unavailable on YouTube, but fans can catch it on other platforms
